How Gen Z gave fountain pens a second act, from Montegrappa to Omas

4 months ago 1
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“While the fountain pen is still a useful tool, how many people really need one? Almost nobody,” concedes Patrick Yandell, brand manager of Italian pen-maker Omas. “But the fountain pen represents something more than that – it speaks to the need for tactility, [a different kind of] creativity in a digital world. I’d hesitate to say using one is therapeutic, but that’s what it is. You really have to get someone to try a fountain pen to understand its effect.” Unexpectedly, perhaps, more and more...
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