Trishla Ostwal / Adweek:
eMarketer: chatbots like ChatGPT and Google AI Mode will generate less than $1B in ad revenue in 2026; OpenAI projected $2.5B in ChatGPT ad revenue this year — OpenAI is projecting $100 billion in ad revenue by 2030. Emarketer puts the ceiling for the entire chatbot ad market in U.S at just $5.41 billion.
